Insights & Patterns

Insights and observed patterns and learning from the front lines working with innovative founders and leaders building new forms of value

An AI GTM Content Experiment & Results

An AI GTM Content Experiment & Results

AI Tool Testing: Smart GTM Content CreationThis article is one of a series of Independent AI Tool Evaluations.  In these articles, I will share the results of my testing and recommendations.  My efforts are grounded in my extensive experience as a GTM leader, a...

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AI Strategy – Process & Systems Maturity

AI Strategy – Process & Systems Maturity

AI Strategy - Process and Systems MaturityThis article is the second in a series about how boards and leadership teams should think about AI strategy with a sober eye to the reality that while everything seems to be changing, some foundational things remain the...

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AI, Boards, & Leadership Teams at a Crossroad

AI, Boards, & Leadership Teams at a Crossroad

Boards & Leadership Teams at an AI CrossroadThis article is the first in a series about how boards and leadership teams should think about AI strategy with a sober eye to the reality that while everything seems to be changing, some foundational things remain the...

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The Power and Courage of Asking Why

The Power and Courage of Asking Why

The Power of Asking Why Like a 4-Year OldThe Power of Asking Why Why do some founders and teams struggle to see growth opportunities? Often, it comes down to the questions they ask. When faced with a problem or decision, our instinct is to ask surface-level questions...

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Leadership that Nurtures the Picassos on Your Team

Leadership that Nurtures the Picassos on Your Team

Leadership that Nurtures the Picassos on Your TeamIs your leadership style one that nurtures the Picassos on your team, or is it one that directs them to be “paint by number” types, staying within the lines you impose upon them? Since reading Liz Wiseman's Multipliers...

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GTM is a Team Sport – Broaden Your Approach

GTM is a Team Sport – Broaden Your Approach

GTM is a Team Sport - Broaden Your ApproachThe effective GTM strategy focuses on understanding and solving for the comprehensive needs of the customer. It's not just about pushing a product or a service; it's about articulating and delivering a value proposition that...

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Books I’ve Loved Reading Dec 2023

Books I’ve Loved Reading Dec 2023

Books I've Loved Reading Dec 2023 UpdateAlways an avid reader, I’ve elevated my game this month and found the effort inspiring and affirming as I reflect on a topic near and dear to my heart — leadership qualities that matter the most to achieve positive outcomes and...

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Exploring Metrics at the “Knee of the Growth Curve”

Exploring Metrics at the “Knee of the Growth Curve”

Exploring Important Metrics at the "Knee of the Growth Curve"The “knee of the curve” is that sometimes magical, always hectic time when a company goes from exploring ideas to having traction in the market. Often, there is a solid enough product-market fit to attract...

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Happy Birthday Lumen Strategies!

Happy Birthday Lumen Strategies!

Happy Birthday Lumen Strategies!Today marks Lumen Strategies Thirteenth Birthday! Reflection on our inception in 2011 brings a blend of nostalgia and awe at how swiftly time has passed.  Lumen Strategies has flourished, navigating and supporting a diverse set of...

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